Menu
Grafik vertikale Linie
Grafik Cursor
juststay-und-fritz-kola
, 22.10.2025

JustStay and fritz-kola – A partnership with taste

When digital innovation meets authentic cola culture

Two German success stories come together: JustStay and fritz-kola are connected by more than just the courage to innovate. Both companies stand for authenticity, quality, and the desire to challenge established structures. Now our guests can enjoy a special treat: fritz-kola drinks are now available in the refrigerators of our JustStay hotels.

Two founding stories, one spirit 

JustStay, headquartered in Düsseldorf, has been revolutionizing the hotel industry since its founding with a fully digital concept: 24/7 check-in via smartphone, smart home features, and services that make traveling easier. What began as a vision for modern, uncomplicated accommodations is now a successful network of six locations in Germany with further expansion plans. 

fritz-kola started in 2002 with a similarly bold vision: two friends, Mirco and Lorenz, decided in their student dorm in Hamburg to develop a better cola – with more caffeine, less sweetness, and a hint of lemon. With only €7,000 in start-up capital from dissolved building society contracts, they created an alternative to the big soft drink companies.

Innovation meets tradition

What both companies have in common is the desire to do things better. JustStay challenges traditional hotel concepts and focuses on digital solutions for modern travelers. fritz-kola challenged the established beverage industry and developed an authentic alternative with natural ingredients and a distinctive taste. 

Today, fritz-kola stands for uncompromising quality: from the original fritz-kola with its characteristic caffeine kick to the organic kola with fair trade cane sugar to the superzero without sugar – every product follows the principle of “there’s always room for improvement.” 

The perfect addition for JustStay guests

The fritz-kola drinks in our refrigerators are more than just a refreshment—they are the perfect addition to our concept. Business travelers appreciate the caffeine kick for productive working hours in our co-working spaces. Long-term guests enjoy the variety of flavors – from classic fritz-kola to Mischmasch to organic spritzers.

Sustainability as a shared value

Both companies are committed to sustainability: JustStay with e-charging stations at all locations and energy-efficient concepts, fritz-kola with its rejection of artificial flavors and colors, and organic quality in many products. The rhubarb spritzer with 40% organic rhubarb juice and the apple spritzer with 66% fruit content show that quality and sustainability go hand in hand. 

Whether it’s original fritz-kola for the perfect wake-up kick or one of the fruity spritzers for relaxed moments – you can now find the whole range of fritz-kola products in our JustStay hotels. 

JustStay and fritz-kola – two German success stories that prove: there is a better way!

Want to know more about fritz-kola?

https://fritz-kola.com/en

juststay-und-fritz-kola

Book your destination now

JustStay Hotels and Apartments can already be found at 6 locations in Germany.

Grafik Hexagon

Just up-to-date:
our latest news

What digital innovation will turn the hotel industry upside down next? How can we make your stay even easier? And which brand new locations have been added? Just click through our news and find out more!

Grafik Cursor
Grafik Hexagon

Buchen Sie jetzt zum besten Preis

Book now at the best rate